Graphic no smoking signs help people take notice
Posted by Jason Nicholls
Smokers had a greater chance of remembering a health warning if it was written alongside a graphic image, according to new research.
A study published in the American Journal of Preventive Medicine revealed that 83 per cent were able to recall the advice if gruesome pictures were also used.
This is compared to a 50 per cent success rate of text-only cautions.
Currently, the UK government is carrying out a consultation on cigarette packaging as it looks to reduce the number of people who smoke.
Recently, a ban on tobacco displays in supermarkets came into force. This is coupled with no smoking signs and making people go outside to feed their habit as ways in which Whitehall is attempting to tackle the issue.
Small outlets are exempt from the display ban until 2015, giving them three years to get cabinets or sliding doors in place.
Andrew Lansley, health secretary, told the BBC that the regulations will prevent people from taking up smoking and aid those who are looking to give up.
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